Why use it?
This template includes key questions and information about conducting your on-site research for sharing this information with your staff or volunteers.
Before you use this template, you might want to check out the conducting on-site interviews tool for more information.
On-site research briefing template
This document outlines the considerations when conducting fieldwork.
What project is this fieldwork a part of?
What fieldwork is being conducted? When is the fieldwork taking place? How will respondents be encouraged to participate?
|Target number of responses and sample size|
Why is this fieldwork needed? What is the problem or opportunity it addresses?
[Insert organisation]’s research objectives at this time are to:
E.g. Profile exhibition attendees and understand their awareness, motivations for attending, and their experience at the gallery.
E.g. Build an evidence base to inform the case for future funding and support.
Methods and target respondents
Who will be approached? What methods and channels will be used to reach them?
Research in the gallery
|Database subscribers||Email campaign|
|Event ticket holders||Email campaign|
Roles and contact details
What are the key roles during fieldwork, and who is responsible for each?
e.g. name of volunteer in the gallery
|Project manager||Name, role|
|Fieldwork support||Name, role|
Supporting content and resources
What content and resources might be needed to help share this fieldwork?
Include answers to frequently asked questions, or a script you would like fieldworkers to use when approaching people.