Creative Victoria's research programs monitor trends in the cultural sector, evaluate performance, measure outcomes, and investigate in-depth key and emerging issues and initiatives. Creative Victoria's research plan provides a comprehensive framework for the research program.

New release - Audience Atlas Victoria 2019

The Audience Atlas 2019 reports on Victorians’ appetite for arts and cultural experiences and these insights will be used to build the overall strength and sustainability of the sector.

View the Audience Atlas Victoria 2019


The Arts Participation Survey

Published: 2017
Presents Victorian data from a national survey undertaken for the Australia Council including perceptions on availability and quality of arts and entertainment options.

> View the Arts Participation Survey


The Arts Ripple Effect

Published: 2014
The arts have the potential to bridge our worlds, harness the wisdom of our different views, engage our imagination to explore new ways of thinking and create experiences that can be shared by all people in our community

> View the Arts Ripple Effect


Audience Atlas Victoria: Mapping Victoria's Cultural Data

Published: April 2014
Audience Atlas Victoria maps out in detail the profile of the culture market in Victoria

> View the Audience Atlas Victoria


Creative Victoria Regional Consultation

Published: 2017-2018
Creative Victoria undertook a series of industry and community consultations across regional Victoria in 2017-2018. Representatives from regional creative organisations, artists and practitioners and members of the communities shared their views on the issues and opportunities impacting the creative industries in regional Victoria.

> View the Creative Victoria Regional Consultation


Melbourne as a Global Cultural Destination

Published June 2017
Research  into Melbourne's global brand and reputation as a cultural and creative destination for tourists and recommendations for enhancing the city's national and international ranking.

> View Melbourne as a Global Cultural Destination


Regional Development Evaluation

Published 2014
In 2014, as part of our ongoing program of evaluation, we commissioned an independent evaluation of the two program categories that fall under the Regional Development banner – our Regional Partnerships and Touring Victoria programs.

> View the Regional Development Evaluation


The Role of the Arts in Rebuilding Community

Published: March 2011
As part of the government's contribution to the recovery efforts in communities affected by the devastating bushfires of February 2009, Creative Victoria and Regional Arts Victoria jointly supported two key initiatives - the Arts Recovery Quick Response Fund and the employment of an Arts Recovery  Project Officer in the Murrindindi Shire. The Role of Arts in Rebuilding Community is an evaluation of these key initiatives.

> View the The Role of the Arts in Rebuilding Community


Victoria-Asia Cultural Engagement Research Report: On The Ground & In The Know

Published: 2013

> View the Victoria-Asia Cultural Engagement Research Report: On The Ground & In The Know


Victorian Creative Industries Festivals Review

Published: July 2018
An action of the Creative State strategy, the Victorian Creative Industries Festivals Review looked at the strengths of the state’s festivals, the issues they face and ways to maintain a high-quality, diverse and accessible program that meets contemporary and future needs.

> View Victorian Creative Industries Festivals Review


Victoria's Design Capabilities Performance and Business Use of Design

Published: December 2015
Research and analysis on the design industry in Victoria which updates existing data, describes Victoria's design sector and reviews the use of design by Victorian business, provides a current picture of Victoria's design capabilities and measures the impact of design on the Victorian economy.

> View the Victoria's Design Capabilities Performance and Business Use of Design