In 2016, 17 festivals received operational funding from Creative Victoria, reporting on employment, volunteering, memberships, income and expenditure and attendance and programming.

7 of these festivals are located in regional Victoria.


Finance

Creative Victoria provided $10.3 million to festivals, making up around 27% of their total income.

Total turnover for all festivals was $37.6 million.

Every $1 provided by Creative Victoria leveraged a further $2.64 income to this sector.

Sources of income

  • Earned income was 44% of total revenue.
  • Creative Victoria funding was 27%
  • Other Government funding was 7% (including Commonwealth, local and other State Government funding).
  • Private support was 20% of total revenue:
    • $2.6 million in cash sponsorship
    • $3.6 million of in-kind sponsorship
    • $997,440 through donations
    • $421,532 from philanthropic trusts
  • Local Government provided 4% of the total income, around $1.4 million.

Stacked bar chart showing the break down of income by source for festivals, as per the table below.

Sources of income

Earned

Other Government

Creative Victoria

Private

Other

$16.6m

$2.8m

$10.3m

$7.6m

$0.3m

44.0%

7.4%

27.5%

20.3%

0.8%

Expenditure

  • 59% of sector expenditure went towards production costs
  • 22% on marketing costs
  • 17% on administration costs

Stacked bar chard showing the break down of expenditure by category for festivals, as per table below.

Expenditure

Production

$21.9m

59.0%

Administration

$6.3m

16.9%

Marketing & Promotion

$8.0m

21.5%

Other

$0.8m

2.1%

Depreciation

$0.2m

0.5%


Employment and Volunteers

The sector employed 553 people, relying particularly on temporary staff due to the seasonal nature of festival work.

  • Total employment is equivalent to 158 full time employees.
  • 90% are employed on a casual or part time basis.

1,463 volunteers provided 28,221 hours of service

Stacked bar chart showing the break down of employment by type in festivals, as per the table below.

Employment type

Full-time

Part-time

Casual

58

10.5%

101

18.3%

394

71.3%


Audience and Members

16 festivals reported attendances of 1.8 million.

Pie chart showing where audiences to festivals have come from, as described in dot points below.

  • 74% were from metropolitan Melbourne
  • 15% from regional Victoria
  • 9% from interstate
  • 2% from overseas

Funding from Creative Victoria was equivalent to $5.72 per attendance.

The sector reported 1,407 members/friends.

9 festivals reported 1,062,217 on-line visits.


Outcomes

Festivals presented 2,357 events, including:

  • 1,459 productions
  • 409 exhibitions
  • 184 workshops
  • 75 films
  • 148 lectures, seminars and conferences
  • 82 other events

7 festivals have collection or education material on-line.


Programming

All 17 supported festivals offered programming for emerging artists.

13 festivals offered children or youth participation programs recording 41,028 children or youth attendances through 279 sessions.

A number of organisations offered targeted programming:

  • 12 offered programming for children (up to 12 years)
  • 11 offered programming for youth (12 to 25 years)
  • 11 offered programming for Aboriginal and Torres Strait Islanders
  • 11 offered programming for people from culturally and linguistically diverse communities
  • 8 offered programming for people with a disability
  • 10 offered programming for women
  • 4 offered programming for senior citizens.

The sector reported 317 inbound tours and 60 outbound tours – 5 in Victoria, 42 interstate and 13 overseas.

Stacked bar chart showing tours for festivals, as detailed in table

Inbound tours

Outbound tours

Victoria

Interstate

Overseas

317

5

42

13


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