• design

5 October 2018

Keep Cup design


KeepCup is the world's first barista-standard reusable coffee cup, available in the same sizes as disposable cups and capable of fitting under the group head of coffee machines used in cafes and coffee shops the world over.

Since June 2009 the company has sold over eight million KeepCups and users have diverted billions of disposable cups from landfill. In this time approximately 5 trillion disposable cups have been made and discarded to landfill.

KeepCup's founder Abigail Forsyth has opened offices and warehouses in London and Los Angeles to service growing consumer demand in over 65 countries around the world. With KeepCup's HQ located in the Melbourne suburb of Fitzroy, the business has stayed loyal to its roots.